Our e-commerce offering normally takes one of two forms – either a bespoke development or the adaptation of an off the shelf product.
The route we recommend depends on a detailed business analysis process we undertake which evaluates factors such as:
- Business requirements and process
- Number of products
- Type of product being sold
- Complexity of any bespoke features
- Integration with current systems
- Complexity of design & brand guidelines
- Budget constraints
Bespoke E-Commerce Development
Bespoke development is for brands requiring a flexible solution designed exclusively to integrate into their business systems and processes. Designed specifically around customer demographics and planned meticulously, a bespoke design will showcase products perfectly and ensure that conversion rates are maximised for every visitor.
Standard E-Commerce Development
We’ve worked with a number of e-commerce systems in the last 6 years and our current favourite is Interspire thanks to a stunning array of features and regular software upgrades. We actually helped Interspire with search engine optimisation so we are more than confident recommending it to clients.
Although the back-end systems are “off the shelf”, the rest of the development work is bespoke – we deploy the system on your servers and handle all the product importing and initial optimisation. We also carry out a full test of the site to ensure that it’s working perfectly before the go-live date.
The site design is of course the most important part of our development process and we spend a lot of time creating the perfect look and feel for all our e-commerce developments. Aspects such as usability and improving conversion rates are at the forefront of designers minds as well as the key factor of ensuring that the site gives a stunning reflection of our clients brand.